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No child’s play

20 April 2012

‘Prevention is better than cure’ is the mantra that has guided Babyshop’s entire product offering in the ‘Child Safety’ space. One of the first retailers within the region to offer a comprehensive collection of child safety gadgets, Babyshop researched the patterns of infant accidents to trace the key touch-points in a child’s typical day that can put them at risk. Their collection promotes child safety in the vehicle, at home and outdoors.

Safety in the car

With over 63 per cent of infant mortality attributed to road accidents, Babyshop signed up with UAE’s Road Transport Authority to create a greater awareness about the safety of children in automobiles. Some of the key tips to remember as follows:

  • Rides can be bumpy sometimes, so it is always safer to use infant seats on all journeys. To make sure that your child has a safe car journey, it is best to fit these infant seats in the rear of the car, making sure that they are fitted correctly so they don’t budge from their place during the ride. We all know that children may be tempted to open the car door or window, so youshould use the child safety lock when travelling with children to ensure their safety.
  • Car seats are not just for infants — you need to make sure that older children have a safe journey as well. Infants (up to 13kg) should be placed in a rear-facing car seat, while toddlers (between 9-18kg) should be placed in a forward-facing car seat.
  • For older children (between the ages 4-8) who want to look out the window during a car journey, you can get a high-back booster seat, which provides adequate back support throughout their journey.
  • For children aged between 4-12 years old who want to sit on their own, you can be seated on a forward-facing booster seat, with seat belts secured tightly. This allows them to see out the window while safely secured in their car seat.
  • Since children’s body heat rises faster than adults’, it is essential to remember that a child can never be left alone in a parked car, even if the windows are left down. Even if you park for a quick stop, make sure you take your child with you to ensure his/her safety.


Safety at home

Some important tips to keep children safe at home:

  • Children are always trying to grab things around the house. Placing safety latches on drawers and cabinets will ensure that your child does not open a drawer full of sharp objects.
  • Since children tend to run around the house while they play, they are prone to falling down stairs or bumping into objects. Safety gates around staircases will prevent falls, while corner and edge bumpers will help avoid injuries if your child does bump into objects. Cribs can also be dangerous if they have sharp edges that a child can bump into. To ensure your child is safe in his own bed, you can secure bumper pads around the entire crib.
  • Children don’t pay attention to injury that can be caused as a result of a door closing on their fingers and hands, so by using doorstops and door holders you can easily prevent such injuries.


(The seventh edition of Babyshop’s ‘Child Safety First’ campaign was launched on March 23 across its region-wide network of stores.)


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